Advance Clearing Serum
Buy 3 + 1 FREE
Bestseller
10% THD Vitamin C + bakuchiol for brighter, more even-looking skin.
£24.99£30
Shifah
Halal skincare & haircare
Get yourself back. Skincare rooted in faith.
Skincare rituals for dark spots, uneven tone, blemishes, dullness and dryness.
10% THD Vitamin C, 4% Niacinamide and plant-based bakuchiol, the retinol alternative. Alcohol-free, and every purchase feeds someone in need.
Built for pigmentation-prone skin.
26x
more absorption with THD Vitamin C than a common vitamin C, in a lab study
59%
saw improved dark spots in 12 weeks with bakuchiol, in a clinical trial
75%
of customers come back for more
Rated 4.9★ · 50,000 customers served
- Halal-friendly plant-based ingredients
- No fillers or BS
- Only cold-pressed oils
- No heating of oils
- No parabens or paraffin
- Non-GMO
- No pesticides or herbicides
- No hormone disruptors
- CPRS compliant
- UKCPN notified
- GMP & ISO certified manufacturing
- Every purchase feeds
Shop by concern
Loved by 50,000+ happy customers
As seen in
Real people. Real skin.
Verified reviews from SHIFAH customers.
-
★★★★★Verified buyer
Fabulous serum, changed my skin texture within days. Skin is glowing and soft.
Ammara
Advance Clearing Serum
-
★★★★★Verified buyer
I am addicted to this product! My 6th bottle.
U.S.
Advance Clearing Serum
-
★★★★★Verified buyer
Fantastic SPF. No greasiness or white cast, would highly recommend this product.
Lesley
SPF50 Serum
-
★★★★★Verified buyer
The only serums that work for me, Alhamdulillah!
H.T.
Advance Clearing Serum
6th September
16th September
Under-eye care, ten days apart
Clearer, calmer skin
Our SHIFAH community
Find your SHIFAH favourite
Shop the range.
Skincare made to fit your routine.
-
Shop now -
Shop nowSPF50 Sunscreen Serum
Buy 3 + 1 FREEHalal SPF50 with no white cast. Light enough for every day.
£25
£30 -
Shop nowSHIFAH Glow Moisturiser with Vitamin C, 50ml
Buy 3 + 1 FREEThe glow customers get asked about: “Are you wearing foundation?”
£25
£30 -
Shop now
Our founder's journey
Doctors said I was scarred for life. They were wrong.
A treatment left me with severe facial burns.
Finding products gentle enough for my own skin changed my life.
That's why I created SHIFAH.
After the burns
Today
As featured in the Daily Express, The Sun and on TikTok.
Read our storyFrom third degree burns to SHIFAH · 1 min
Why SHIFAH exists
Made for skin or hair that's been through it all.
Dark marks, scarring and dull, tired skin need more than surface care. Many products sit on the surface. Ours are made to work deeper. Damaged, thinning or dry-feeling hair needs the same care at the root.
So SHIFAH curates the earth's best ingredients and backs every one with science, nature, faith and prayer.
Real people. Real results.
Backed by science. Loved by customers.
Proven actives, chosen from published research.
26x
more absorption with THD Vitamin C than a common vitamin C, in a lab study
59%
saw improved dark spots in 12 weeks with bakuchiol, in a clinical trial
75%
of customers come back for more
50,000+ Happy Customers (4.9/5)
Not sure where to start?
Find your SHIFAH routine
Answer a few quick questions about your skin, hair or body. You’ll get your matched routine and 10% off your first order.
- Get a routine matched to you, with no guesswork
- Unlock 10% off your first order
- See exactly which products to start with
The SHIFAH way
From the earth. Backed by science.
We curate the earth's best ingredients, then back every one with science, nature, faith and prayer.
Bakuchiol, Himalayas
Clinically matched retinol, gentler on skin.
Saffron, Kashmir
Prized red gold, treasured for centuries.
Olives, Palestine
From ancient groves, rich in nourishing oils.
Turmeric, Kerala
The golden root of Ayurveda, vibrant and potent.
+ Science-Backed Actives
THD Vitamin C, niacinamide, peptides and more.
Made to high standards
CPRS compliant, UKCPN notified and made in GMP & ISO certified manufacturing.
Beauty that gives back
Your glow can give back.
Beautiful skincare. A purpose beyond beauty.
Why trust us, when we once trusted everything too?
I trusted the doctors. I trusted the labels. I trusted the products on the shelves. Until I started asking questions.
I was prescribed medical-grade skincare, believing that because it came recommended by professionals, it must be safe for me. But when I started looking deeper into the ingredients…
Read my story Close my story · 2 min read
I was prescribed medical-grade skincare, believing that because it came recommended by professionals, it must be safe for me.
But when I started looking deeper into the ingredients, I discovered things that shocked me. Ingredients with potential health concerns, preservatives associated with formaldehyde release, chemicals under scrutiny for their effects on hormones, harsh drying alcohols and ingredients derived from animals.
Then I looked beyond skincare. I went to the supermarkets I had trusted for years. The shampoos, cleansers, body washes and everyday essentials we use without a second thought. I started reading the labels. And the more I researched, the more questions I had.
Why were we expected to understand complicated ingredient lists ourselves? Why weren't we taught to question what we were putting on our skin every single day? Why did something being sold on a supermarket shelf automatically make us assume it was right for us?
I realised that I couldn't simply rely on a brand name, a professional recommendation or attractive packaging. I needed to understand what I was actually using.
I didn't want to spend my life putting things on my skin without knowing what they contained.
And then my own skincare journey took an even more devastating turn. After a beauty treatment left me with third-degree burns and almost cost me my sight, doctors told me I would be scarred for life. I knew I wanted to do things differently.
I began looking towards something that had been in front of us all along: nature. I explored the botanical ingredients mentioned in the Quran, the wisdom of traditional plant-based remedies and what modern skincare science could teach us.
That journey became SHIFAH.
But we wanted to create something that went beyond skincare.
Our faith teaches us that what we give for the sake of Allah is never wasted. Allah tells us in the Quran:
“And whatever you spend of anything [in Allah's cause], He will replace it; and He is the best of providers.”
Quran 34:39
This became part of the heart behind SHIFAH. We didn't want to build another skincare business that simply took from people. We wanted to build something that gave back.
That's why every SHIFAH purchase helps provide food packs to people experiencing hunger through Sadaqah.
Think about that. You purchase something to care for yourself, and your order also helps put food on someone else's table.
We cannot promise what Allah will return to any individual, but we believe that giving with sincere intentions is never wasted.
So why SHIFAH?
Because we believe you deserve to know what you're putting on your skin. Because we believe nature deserves another look. Because faith teaches us to give, not just receive. And because beauty should never come at the expense of our values.
When you choose SHIFAH, you're choosing skincare with purpose. And you're helping someone who needs a meal.
You don't have to choose between caring for yourself and caring for others. You can do both.
SHIFAH. Rooted in Nature. Inspired by Faith. Guided by Science.
Beautiful intentions. Meaningful giving. A purpose beyond beauty.
Farnaz Khan, Founder, SHIFAH
Sadaqah with every purchase
When you give, you never truly lose.
With every SHIFAH purchase, we help provide food packs to people experiencing hunger through Sadaqah. So while you're caring for your skin, you're also helping put food on someone's table.
“Prayer is a light, charity is a proof, and patience is illumination…”
“O son of Adam! Spend, and I shall spend on you.” · Sahih al-Bukhari 5352
Your orders. Their impact.
Follow our Sadaqah journey through real food-pack distribution photographs and updates.
See our impact
A little good with every order
Every purchase feeds someone in need.
Every SHIFAH purchase helps provide food packs through our sadaqah programme. Your purchase helped feed others. Their prayers are with you.
Shop and give backStraight from our customers
Unedited reviews and messages from SHIFAH customers.
Loved by our customers
Don't take our word for it.
50,000 customers served across our skincare community.
4.9
4.9 out of 5 from 3,394 customer reviews across SHIFAH
Good to know
Frequently Asked Questions
Your skin journey, guided by nature, science and faith.
What makes SHIFAH different from other skincare brands?
SHIFAH is skincare made with intention. We combine botanical ingredients inspired by the Qur’an with modern cosmetic science, so you never have to choose between your values and seeing a difference in your skin.
- Real customer results: 93% of users in our consumer study reported less visible dark spots and pigmentation.
- Loved by 50,000+ customers, and 75% come back for more.
- Plant-based and alcohol-free, made with halal-conscious values.
- Every purchase feeds someone in need through our Sadaqah programme.
Skincare with purpose. Beauty with meaning.
Is SHIFAH suitable for sensitive skin?
Yes. Our formulas are plant-based and alcohol-free, with no added perfume, so they’re made to feel comfortable from day one. One customer told us: “Nothing works for me because I always seem to have a reaction to EVERYTHING… My skin is brighter and already looks so even!”
Do a quick patch test before first use and check the full ingredient list on this page, then enjoy your glow.
When will my order arrive?
Fast! We dispatch Monday to Friday with 24-hour tracked UK delivery after dispatch, so you can start your routine sooner.
- Free UK delivery on orders over £30
Orders placed at the weekend are dispatched the next working day, and your tracking link lets you follow your order to your door.
Which SHIFAH product should I start with?
Start with the concern that matters most to you:
- Dark spots, uneven tone or post-blemish marks? Start with our Advance Clearing Serum. 93% of users in our consumer study reported less visible dark spots and pigmentation.
- Want a complete routine? The Glow Up Starter Bundle gives you all 5 steps in one go.
- Protect your progress: add our SPF50 Serum every morning.
- Dry or dull-looking skin? Our Glow Moisturiser keeps skin hydrated and glowing.
Still not sure? Message us and we’ll build your routine with you.
When will I see results?
Many customers see a glow within days. “I’ve only been using this 3 days and wow… My skin is brighter and already looks so even!” Verified review
- First week: an instant glow and brighter-looking skin.
- Day 30: a smoother, more radiant complexion.
- Day 60: dark spots look visibly lighter. And this is just the start.
- Day 90: your full transformation, with a more even tone and a glow that keeps getting better.
In a double-blind clinical trial, 59% saw improved dark spots in 12 weeks with bakuchiol, one of our key actives.
The longer you use it, the better it looks. It’s why 75% of our customers come back. Wear SPF daily to protect your progress.
What does “Every Purchase Feeds” mean?
Every SHIFAH order feeds someone in need. Through our Sadaqah programme, each purchase helps provide meals to people who need them most.
Inspired by the Islamic principle of Sadaqah, it means your skincare routine carries a reward beyond the mirror.
Care for your skin. Feed someone in need.
How are SHIFAH products made?
Every SHIFAH formula starts with nature and is finished with science. We pair potent, carefully curated botanicals, inspired by those referenced in the Qur’an, with premium, fast-absorbing cosmetic actives.
- Plant-based ingredients
- Alcohol-free formulas, with no added perfume
- Made with halal-conscious values
- Manufactured under the quality standards required for their production
Potent ingredients, made with intention, for skin you’ll love more every day.
Still unsure which products are right for you?
You don’t have to work it out alone. Tell our team about your skin, whether it’s dark spots, uneven tone, scarring, dryness or dullness, and we’ll recommend the routine that fits you best.
Join 50,000+ customers who started exactly where you are now, and 75% of them come back for more.
